There’s no easy fix to the food waste crisis
But while innovative solutions to food waste abound, so do challenges. Conflicting definitions about what constitutes food waste mean that measurement is often problematic.
Meanwhile, the private sector can be reluctant to implement policies that will reduce food waste when benefits will arrive at another part of the supply chain. This is compounded by the high upfront and continuous costs for solutions and lack of infrastructure for the transportation, logistics, and storage that would minimize food loss.
Investing in food waste solutions
The ubiquity of food waste and its damaging impact on the climate means there is huge potential for companies that target the problem. The three categories we look to invest in are food prevention, food rescue, and recycling.
As investors, we are particularly excited about momentum drumming up around food waste prevention, where implementing technology will allow players to refine product distribution and maximize utilization, which is easier than trying to deal with waste later on. Not to be ignored is the exciting new entrants offering unique recycling, upcycling, and composting solutions, which is still largely in its early stages but spurring impactful changes in consumer behavior.
Volition looks to partner with founders who have proven product market fit with a differentiated offering that is ready to tackle the food waste problem at scale.
If you’re a founder in this space, would love to chat. Contact us here.