TraceLink Year-to-Date Momentum Accelerates With Q3 2015 Revenue Growth of 92% and Customer Growth of 93%

NORTH READING, MA--(Marketwired - Oct 28, 2015) - TraceLink Inc., the world's largest track and trace network for connecting the life sciences supply chain and eliminating counterfeit prescription drugs from the global marketplace, today announced financial results for the third quarter 2015. Growth highlights for the quarter include:

  • A year-to-date revenue increase of 92 percent over the same period in 2014;
     
  • An 81 percent revenue increase year-over-year;
     
  • A two-year revenue CAGR of 113 percent, up from 70 percent in Q3 2014;
     
  • A 93 percent increase in customers year-to-date; and,
     
  • A 133 percent increase in employee growth year-over-year, with 19 percent of 2015 new hires in local international markets.
     

"We continue to experience widespread adoption of our solutions. As pharmaceutical companies, CMOs, wholesale distributors, and dispensers evaluate their options for compliance, most recognize that the Life Sciences Cloud offers the widest range of integrated, out-of-the-box drug traceability solutions that require the least amount of cost, implementation time, and risk," said Shabbir Dahod, president and CEO of TraceLink. "While other companies provide point solutions for compliance, TraceLink is the only company transforming the global pharmaceutical supply chain into an end-to-end digital network. With nearly 200,000 pharmaceutical suppliers exchanging compliance data on the Life Sciences Cloud, we're seeing a dramatic increase in the number of companies seeking our solutions once they learn that 90 percent of their suppliers, or greater, are already on the TraceLink network."

Additional growth highlights for the third quarter include:

  • Protecting more than 1 billion drug products moving through the global supply chain -- a 48 percent increase over Q2 2015;
     
  • Processing 23.3 million Transaction Histories for US DSCSA lot-level compliance in Q3 -- a 135 percent increase over the 9.9 million Transaction Histories processed in Q2 2015;
     
  • Processing more than 156 million serialization events in Q3 for pharmaceutical products in China, South Korea, Turkey, India, and the US -- bringing the cumulative total of serialized events processed by TraceLink at the close of Q3 to 2.3 billion; and,
     
  • Integrating more than 521 suppliers into the Life Sciences Cloud to replace paper compliance workflows with end-to-end data exchange between trade partners -- a 24 percent increase in integrated suppliers over Q2 2015.
     

To learn more about meeting global pharmaceutical compliance deadlines and how to build a flexible serialization, track and trace, and reporting platform for the US, the EU, China, Brazil, Germany, South Korea, India, Turkey, Argentina and other countries, please visit www.tracelink.com.

About TraceLink
TraceLink is the world's largest track and trace network for connecting the Life Sciences supply chain and eliminating counterfeit prescription drugs from the global marketplace. Leading businesses, including 16 of the top-20 global pharmaceutical companies, trust the TraceLink Life Sciences Cloud to deliver complete global connectivity, visibility and traceability of pharmaceuticals from ingredient to patient. A single point and click connection to the Life Sciences Cloud creates a supply chain control tower that delivers the information, insight and collaboration needed to improve performance and reduce risk across global supply, manufacturing and distribution operations. A winner of numerous industry awards including the Amazon AWS Global Start-Up Challenge Grand Prize and the Edison Award for Innovation in Health Management, the TraceLink Life Sciences Cloud is used by businesses across the globe to meet strategic goals in ensuring global compliance, fighting drug counterfeiting, improving on-time and in-full delivery, protecting product quality and reducing operational cost. For more information on TraceLink and our solutions, visit www.tracelink.com or follow us on LinkedIn, Twitter and Facebook.

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Ensighten Raises $53 Million in New Funding to Accelerate Global Leadership and Innovation for its Omni-Channel Customer Data Platform

Leader in Enterprise Tag Management Will Use Funds to Extend Platform Capabilities to Serve as the Single Source of Unified Customer Data for Global Brands

 

SAN JOSE, Calif., October 19, 2015 – Ensighten, the leading global omni-channel data and tag management provider, today announced that it has raised $53 million in debt and equity financing to further its mission of helping global brands simplify their customer data operations and drive more intelligent interactions based on a single view of the customer. Existing investors Insight Venture Partners, Lead Edge Capital, Mack Capital and Volition Capital led the new funding round, with participation from Silicon Valley Bank (NASDAQ: SIVB).

The fresh capital will be used to accelerate innovation and sales of its omni-channel customer data platform, which is comprised of enterprise tag management, mobile app deployment and optimization, and customer profile creation and activation. Ensighten is the recognized global leader in enterprise tag management by revenue, and the only vendor to offer a comprehensive, independent platform for deploying third-party technologies on mobile apps, as well as optimizing mobile app experiences. Combined with its differentiators in data privacy and governance, and its unique ability to handle marketing use cases at any level of global sophistication, Ensighten has seen a banner year in 2015, adding such customers as Christopher & Banks, Citibank, Coca-Cola, Colgate-Palmolive, Delta, HD Supply, M7, Nationwide, PayPal, and SunTrust Bank.

“Ensighten helps some of the biggest brands in the world transform their marketing operations by making it easy to leverage their most prized asset: customer data,” said Nikitas Koutoupes, Managing Director at Insight Ventures Partners. “We are excited to have the opportunity to further our investment in Ensighten, which plays a highly strategic and foundational role within the marketing data infrastructure of its global brands.”


Year-to-date financial, operational and product innovation highlights, include:

·       Ranking within the Inc. 500 for the second consecutive year, with sales growth of 1,012 percent over the last three years thanks to a surge in customer growth and retention. Inc. Magazine’s exclusive list showcases the nation’s fastest-growing private companies.

·       Rapid overseas growth and investment, including the appointment of industry veteran Ian Woolley as the General Manager of EMEA.

·       The launch of a patented real-time no-SDK mobile app optimization and deployment platform, that helps marketers and mobile teams deliver greater ROI by boosting in-app customer conversion, engagement and loyalty without having to ever repeat the app certification process.

·       Enhanced data privacy and security capabilities, providing global, multi-national corporations unprecedented control over how customer data is collected and exchanged over digital channels.

·       Upgrades to the company’s market-leading enterprise tag management system, Ensighten Manage, and its unified customer profile management solution, Ensighten Activate, including the creation of an open API for leveraging rich customer data into key marketing execution systems.

·       The launch of nearly 1,000 turnkey digital marketing vendor integrations, including all go-to applications spanning analytics, advertising, e-mail, marketing automation, personalization, search and many more. These seamless integrations give Ensighten one of the largest eco-system footprints in the industry.

·       The successful launch of AGILITY 2015, the company’s global annual user conference, which attracted 700+ attendees and record vendor partner participation, and featured more than 40 customer speakers, including HP, Home Depot, CDW, E-Trade, Fidelity, TD Bank, Symantec, and Viacom. Ensighten is also in the midst of a sold-out multi-city user tour, featuring customer speakers such as Coca-Cola, Delta, TUI, United Airlines and many more.

“Ensighten’s momentum and success in addressing enterprise-level challenges around data management and unification made this an easy decision,” said Larry Cheng, Managing Partner at Volition Capital. “We were impressed by the growing pedigree of global brands, the vision, and the experience of the management team.”

“Impressive revenue growth along with extremely high customer satisfaction levels make Ensighten an exciting company for us to partner with,” said Joe Restagno, Managing Director for Silicon Valley Bank. “This financing is a testament to Ensighten’s momentum, and we look forward to helping the team to deliver on its mission.” 

“We are grateful to our investment partners for this new financing, which will be used to aggressively fund product innovation, global sales, customer support, and other key growth objectives,” said Josh Manion, Chief Executive Officer of Ensighten. “We are also thankful to our many customers and partners for their continued trust in us serving as their centralized customer data platform for fueling their omni-channel marketing initiatives.”

About Ensighten

Ensighten, the global leader in omni-channel data and tag management, is changing the face of digital marketing by transforming the way enterprises collect, own and act on their customer data across all marketing channels and devices. The Ensighten Open Marketing Platform enables enterprises to achieve true one-to-one personalization, accelerate the execution and optimization of their marketing initiatives and deliver superior user experiences. Ensighten, with its unique hybrid-tagging™ technology, powers companies generating over $1.9 trillion in revenue in over 150 countries. The world’s leading brands (Microsoft, Capital One, United Airlines and T-Mobile) achieve marketing agility by implementing Ensighten’s single line of code. Ensighten is headquartered in the heart of Silicon Valley in San Jose, with offices in San Diego, London and Sydney. To learn more visit www.ensighten.com, and join the conversation on LinkedIn (linkedin.com/company/ensighten) and Twitter (@ensighten).

 

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Visual IQ Introduces Advanced Attribution Platform Upgrades Designed for Brand Marketers

IQ Envoy for Branding and TV Attribution Provide Marketers with More Control to Measure and Optimize Branding Efforts

 

Needham, Mass, Sept. 30, 2015 - Visual IQ, the leading cross channel marketing attribution software provider, today announced significant enhancements to its IQ Intelligence Suite with the introduction of IQ Envoy for Branding and TV Attribution. The upgrades will provide marketers with the tools they need to effectively measure the true impact that each media channel and tactic has on brand engagement – a metric that has previously been very difficult to quantify.

To address these challenges, Visual IQ has developed two new features that provide a single currency for measurement and arm brand marketers with the same measurement and scenario planning capabilities that are available for direct response.

IQ Envoy for Branding

A core product within the IQ Intelligence Suite, IQ Envoy runs marketing performance data from multiple sources through Visual IQ's TrueAttribution® process, which calculates the impact that every marketing touchpoint and attribute has on achieving marketing goals. The output is a set of TrueMetrics™ that reflect the actual amount of credit each touchpoint deserves for producing a desired outcome.

For brand marketers, IQ Envoy for Branding uses the science of TrueAttribution to calculate a TrueEngagement Score™, a single currency for branding measurement and optimization across all channels and tactics. This metric incorporates multiple brand engagement activities, such as website interactions, video views, rich media ad interactions, and more, into an overall key performance indicator (KPI) metric, providing brand marketers with a unified view of media’s true impact on brand engagement, and the ability to optimize their efforts at a granular level (keyword, placement, creative, etc.) in order to drive incremental brand lift. Additionally, brand marketers can measure de-duplicated reach across channels, devices, and publishers, and quantify each brand engagement activity’s impact on conversions.

TV Attribution

In addition to IQ Envoy for Branding, Visual IQ is introducing a new TV Attribution solution to help brand marketers measure TV advertising's impact on driving brand engagement KPIs. As part of this roll-out, Visual IQ is partnering with Rentrak, the leading provider of worldwide consumer viewership information, to collect granular TV impression data on a daily basis, enabling marketers to measure TV’s impact on digital responses for each attribute of TV advertising, such as network, telecast, daypart, and more. With Visual IQ’s TV Attribution solution, clients will not only be able to measure and optimize their TV buys at a more granular level, but also on a much faster basis than allowed by traditional, survey based measurement methods.

"Rentrak’s precise television measurement combined with Visual IQ’s meticulous attribution science opens a whole new door for brand marketers," said Rentrak's President of National Television Chris Wilson. “We’re excited to partner with Visual IQ to help brand marketers quantify how their TV advertising impacts brand engagement responses."

"Our customers asked for the ability to measure the impact of their upper- and mid-funnel branding campaigns with as much rigor as their direct response efforts, and we answered,” said Manu Mathew, co-founder and CEO of Visual IQ. “We're empowering brand marketers by giving them the robust advanced attribution capabilities they need to fully understand the impact of their branding efforts – across both TV and digital.”

About Visual IQ

Visual IQ produces the world’s most powerful cross channel marketing attribution software products. As a pioneer in the space, the company has been offering products since 2006. Its SaaS-based IQ Intelligence Suite reveals cross channel performance insights hidden deep within companies’ marketing data, providing actionable recommendations and optimized media plans to improve marketing effectiveness. These recommendations enable marketers and agencies to adjust their advertising strategies and tactics to significantly increase marketing ROI across their entire marketing mix – both online and offline. The functionality behind these products combines a powerful, user-friendly interface with multi-dimensional fractional attribution science and predictive analytics that clearly and accurately show marketers where opportunities exist for improvement.

Visual IQ was named a leader in cross channel attribution in 2014 by a leading market research firm, won The Drum's 2015 Digital Trading Award for Best Attribution Solution, won the 2014 ASPY Award for Best Data or Analytics Solution, and was a finalist in the Digital Analytics Association Excellence Awards in 2013, 2014 and 2015. The company is a member of the Advertising Technology, Data, Public Policy and CFO Councils of the IAB, as well as on the Standards Committee of the Digital Analytics Association.

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Introducing Velocify Pulse, a Uniquely Complete Sales Acceleration Platform

Velocify Focuses on Speed, Control, and Motivation to Drive Sales Growth with New Velocify Pulse Platform

 

Los Angeles – Sept. 1, 2015 — Velocify today announced the launch of Velocify Pulse™ – the industry’s first full-featured, enterprise-class sales acceleration solution. Velocify Pulse takes a universal approach that accelerates every step in the sales cycle, and aligns everyone in the sales organization on the same platform, from prospectors to lead responders to closers. Velocify Pulse also gives sales managers precise controls to accelerate sales performance in a predictable way.

“Companies aiming to achieve exceptional growth all want to accelerate their sales process, but the problem is they can’t operate at speed if they don’t have control,” said Nick Hedges, president and CEO of Velocify. “Focusing on speed alone is like giving a Ferrari to someone who has never driven a car before – it will probably end badly. That’s why Velocify focusses on allowing teams to operate with velocity and discipline simultaneously.”

A Universal Platform to Accelerate the Entire Sales Process

Velocify Pulse enables companies to accelerate their sales performance by taking an insights-driven approach to developing the optimal sales processes, motivating people to follow the plan through rewardification, and keeping the entire organization aligned on a single platform that covers everything from prospecting, to lead response, to closing the final deal.

 An Insight-Driven Approach to Selling Provides Precision Control

 Acceleration and control ultimately result from defining optimal sales processes for the entire organization. Velocify Pulse empowers sales leaders to take an insights-driven approach, using rules, logic, behavior, and historical data to determine the most effective sales strategies.

Unlike other sales acceleration solutions, which only set sales processes using black-box predictive analytics algorithms, Velocify Pulse provides a complete toolbox that allows sales leaders to be prescriptive and not just predictive by defining their strategy using a wide array of factors. Furthermore, it offers complete visibility into how each part of the sales process works, so that leaders can adjust specific aspects to continually improve team performance.

“Predictive analytics is certainly a part of the equation, but sales leaders should not hand control over to predictive analytics entirely,” said Hedges. “A prescriptive insight-based approach is really critical to optimizing sales processes and accelerating sales performance.”

 Motivate Through Rewardification, Because Sales Is Not a Game

Of course, a clearly defined and transparent sales process is useless if salespeople mostly choose to ignore it. To deal with this issue, companies have turned to gamification to entice reps to “play along” with optimal sales processes. It’s a sensible approach to take in a variety of sales scenarios but does suffer from the one big drawback that game-centric motivation tends to get old quickly.

Velocify Pulse motivates salespeople on the principle of rewardifcation – that is, delivering valuable incentives to salespeople that follow best practices and generate results.

“What sales people are most motivated by after compensation is getting more leads and better leads,” said Hedges. “If I tell a sales person you can have a virtual trophy or more really good leads, you know what they are going to want.”

The Velocify platform uses advanced distribution features to send more, higher-quality leads to reps that successfully follow the sales strategy and get good results, encouraging everyone to adopt the best practices that lead to more conversions.

The Industry’s First Full-Featured Sales Acceleration Platform

Finally, Velocify Pulse enables the entire sales organization to move faster with a universal platform that encompasses every step in the sales cycle. Sales leaders can use Velocify Pulse to set processes for prospectors, lead responders, inside sales teams, remote teams, and field sales teams to ensure that strategy and behavior are aligned across the entire organization.

Rounding out the Velocify Pulse offering is a new tool for prospectors called Velocify SalesCaddy™, which allows sales teams to prospect like pros. Just like a golf caddy, the solution is with the sales rep wherever they are – on the web, their email inbox or the Velocify Pulse dashboard. Velocify SalesCaddy has two components, SocialCaddy™, which enables sales reps to build prospect lists using LinkedIn, and MailCaddy™, which connects to Gmail and Office365 for seamless communication with prospects.

Velocify Pulse allows all salespeople to work together on the same platform, delivering universal control over high-velocity sales processes. To learn more about this new release, please read our blog post that provides further detail on the launch of Velocify Pulse.

About Velocify

Velocify is a market-leading provider of cloud-based intelligent sales software, designed for high-velocity sales environments. Velocify helps sales teams keep pace with the speed of opportunity and increase revenue by driving rapid lead response, increased selling discipline, improved productivity, and actionable selling insights. The company has helped more than 1,500 companies across a variety of industries improve customer acquisition practices and sales performance. Velocify was recently recognized as one of the fastest growing companies in North America by Deloitte and a Best Place to Work by the Los Angeles Business Journal.

For more information about Velocify or its technology, please visit the company’s website and blog, or follow the company on Facebook, Twitter, LinkedIn or YouTube.

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Velocify Recognized as a Los Angeles Business Journal Best Place to Work in 2015

Employee Feedback Emphasizes the Company’s Positive Culture and Brilliant Leadership

 

Los Angeles – Aug. 20, 2015 — Velocify, the leading sales acceleration platform, today announced it has been recognized by the Los Angeles Business Journal and Best Companies Group as one of one of the Best Places to Work in Los Angeles for the fifth time. This repeated recognition underscores the company’s ongoing commitment to providing an environment where employees can thrive and make visible contributions to business growth.

“From day one, it’s always been my goal to build a business where people enjoy coming into work every day,” said Nick Hedges, president and CEO at Velocify. “The tremendous growth we have experienced over the past two years is a testament to our team’s hard work and dedication to Velocify’s success. We are honored to be recognized by the Los Angeles Business Journal again this year.”

The awards program, now in its ninth year, relies solely on the input of employees, who provide voluntary feedback on their jobs and work environment.

According to employee feedback, Velocify is a company where you can make a difference, feel appreciated, and be surrounded by talented and hardworking people dedicated to making the company a success. Velocify also offers employee benefits and perks, including a generous reward structure, work-hard-play-hard mentality, supportive environment, and social events.

The Best Places to Work in Los Angeles survey and awards program was designed to identify, recognize, and honor the best employers in Los Angeles, benefiting the county’s economy, workforce, and businesses.

Companies with at least 15 employees in Los Angeles entered the two-part survey process to determine the Best Places to Work in Los Angeles. The first part consisted of evaluating each nominated company’s workplace policies, practices, philosophy, systems and demographics. This part of the process was worth approximately 25 percent of the total evaluation. The second part consisted of an employee survey to measure the employee experience. This part of the process was worth approximately 75 percent of the total evaluation. The combined scores determined the top companies and the final rankings. Best Companies Group managed the overall registration and survey process in Los Angeles, analyzed the data, and determined the final rankings.

For more information on the Best Places to Work in Los Angeles program, visitwww.BestPlacestoWorkLA.com.

About Velocify

 Velocify is the leading sales acceleration platform, designed for high-velocity sales environments. Velocify helps sales teams keep pace with the speed of opportunity and increase revenue by driving rapid lead response, increased selling discipline, improved productivity, and actionable selling insights. The company has helped more than 1,500 companies across a variety of industries improve customer acquisition practices and sales performance. Velocify was recently recognized as one of the fastest growing companies in North America by Deloitte and a Best Place to Work by the Los Angeles Business Journal.

 

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Ensighten Recognized For Second Consecutive Year As One Of America's Fastest Growing Private Companies By Inc. Magazine

Open Marketing Platform provider achieves 1,012 percent three-year sales growth due to surge in customer growth and retention

 

SAN JOSE, Calif. – Aug. 13, 2015 – Ensighten, the leading global omni-channel data and tag management provider and company behind the Open Marketing Platform, today announced it ranked No. 456 on Inc. Magazine’s 34th annual Inc. 5000, an exclusive ranking of the nation’s fastest-growing private companies.

The 2015 Inc. 5000 is the most competitive crop in the list’s history. The average company on the list achieved a mind-boggling three-year growth of 490 percent. Ensighten was recognized for it’s phenomenal sales growth of 1,012 percent. The Inc. 5000’s aggregate revenue is $205 billion, generating 647,000 jobs over the past three years.

“We’re honored to be recognized by Inc. Magazine for the second year in a row,” said Josh Manion, CEO and founder, Ensighten. “In the age of the Internet of Things, and with the explosion of mobile and wearable devices, the need for marketers to personalize the customer experience is more important than ever. Our impressive growth is the result of disrupting the status quo. We’re giving marketers the ability to collect, own and act on their data in real time across all marketing channels and devices.”

Ensighten also revealed very strong results in the first half of 2015. Key customer wins extended Ensighten’s footprint within the U.S. Fortune 100to 22 percent and increased the company’s share of top global brands within the Global Fortune 500, including:

  • 50 percent of all commercial banks
  • 50 percent of all computer software companies
  • 43 percent of all global airlines
  • 40 percent of all specialty retailers

The company also reported revenue bookings in Europe growing by 100 percent year-over-year, and global bookings growing by 100 percent year-over-year for the 12-month period ending in Q2 2015. The new customer growth combined with the more than 90 percent existing customer retention rates contributed to Ensighten’s strong start to 2015.

The Ensighten Open Marketing Platform powers companies that generate more than $1.9 trillion in revenue in over 150 countries combined, including global leaders such as Microsoft, Capital One, United Airlines and T-Mobile. The ability to act on data across the entire customer journey makes Ensighten the leading marketing platform for delivering personalized brand experiences to consumers. In addition to the Inc. 5000 recognition, Ensighten was recently awarded a patent by the U.S. Patent and Trademark Office for its innovative approach to delivering marketing agility to native mobile applications. In 2015 Ensighten was also recognized as an AlwaysOn OnCloud Top 100 winner and a finalist in the Red Herring Top 100 North America Award.

“The story of this year’s Inc. 5000 is the story of great leadership. In an incredibly competitive business landscape, it takes something extraordinary to take your company to the top,” says Inc. President and Editor-In-Chief Eric Schurenberg. “You have to remember that the average company on the Inc. 5000 grew nearly six-fold since 2012. Business owners don’t achieve that kind of success by accident.”

Ensighten will be honored at The Inc. 5000 Conference & Gala from October 21-23, 2015 in Orlando, Florida. The annual three-day event brings together the nation’s brightest, most successful entrepreneurs to celebrate the remarkable achievements of the companies that appear on Inc.’s prestigious ranking of America’s fastest-growing privately held companies. The complete list – including company profiles and an interactive database sortable by industry, region and other criteria – can be found at www.inc.com/5000.

About Ensighten
Ensighten, the global leader in omni-channel data and tag management, is changing the face of digital marketing by transforming the way enterprises collect, own and act on their customer data across all marketing channels and devices. The Ensighten Open Marketing Platform enables enterprises to achieve true one-to-one personalization, accelerate the execution and optimization of their marketing initiatives and deliver superior user experiences. Ensighten powers companies generating over $1.9 trillion in revenue in over 150 countries. The world’s leading brands (Microsoft, Capital One, United Airlines and T-Mobile) achieve marketing agility by implementing Ensighten’s single line of code. Ensighten is headquartered in the heart of Silicon Valley in San Jose, with offices in San Diego, London and Sydney. To learn more visit www.ensighten.com, and join the conversation on LinkedIn linkedin.com/company/ensighten and Twitter@ensighten.

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G5 Raises $76 Million Investment Led by Peak Equity Partners

Investment will be used to accelerate development of the G5 Marketing Cloud

 

BEND, Ore. (August 12, 2015) – G5, the leader in maximizing digital marketing effectiveness for the property management sector, today announced the closing of a $76 million investment led by Radnor, Pa. based Peak Equity Partners, a private equity firm focused on the enterprise software market. The investment enables G5 to build on its ten year history of growth and innovation by accelerating feature development of the G5 Marketing Cloud – the most innovative, scalable, and up-to-date digital marketing platform in the property management sector.

“The partners at Peak Equity have extensive collective experience as investors and operating executives in multiple market sectors, and I am excited to leverage their operating experience as we take G5 to the next level,” said Dan Hobin, co-founder and CEO of G5. “We look forward to accelerating value to our customers in broader areas of digital marketing, which means our customers will have an even greater opportunity to improve net operating income and grow their companies.”

The G5 Marketing Cloud simplifies the complexity of digital marketing by delivering best-in-class tools for sites, search, social, and advocacy as well as analytics to measure and optimize results. More than 425 customers and 6,900 properties throughout the Multifamily, Senior Living, and Self Storage verticals depend on G5 to maximize occupancy while decreasing marketing spend.

“G5 has a proven track record of growth and innovation, a loyal customer base, and a very strong culture,” said Greg Case, co-founder and managing partner of Peak Equity Partners. “Ten years ago they saw the disruption in marketing caused by online search, and responded by delivering an industry leading SaaS platform for search marketing. Today traditional marketing has been completely disrupted due to our increasingly mobile and social world, and G5 has responded by delivering digital marketing solutions that enable the property management sector to capitalize on the opportunity that this disruption represents.”

William Blair & Company acted as the exclusive financial advisor to G5 in the transaction.

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Thoma Bravo Acquires iPipeline

Thoma Bravo, LLC, a leading private equity investment firm, announced today the acquisition of iPipeline, a leading technology provider of cloud-based software solutions to the life insurance industry. Financial details were not disclosed.

“iPipeline typifies what we look for in an investment opportunity,” said Holden Spaht, a managing partner at Thoma Bravo. “The Company is a market leader with a mission critical product offering and has a strong secular growth opportunity from the continued migration of life insurance applications from print to digital.”

Founded in 1995, iPipeline is based in Exton, Penn., and is a technology provider of SaaS solutions that drive straight-through processing for the insurance and financial services industry. With more than 400 employees worldwide, iPipeline leads the information technology and services industry in providing web-based software tools for the insurance and financial services markets on a global scale.

“We’re pleased to be joining Thoma Bravo, which has a track record of picking exceptional high-growth vertical market technology companies,” said Tim Wallace, chief executive officer of iPipeline. “We expect our relationship with Thoma Bravo will help fuel organic growth and pursue complementary acquisitions that increase our value to the insurance industry as a whole. Thoma Bravo’s experience with high-growth companies will not only help us achieve these goals, but also aid us in our mission to continuously improve customer satisfaction levels.”

“Both carriers and distributors of insurance and annuity products alike are seeking to streamline their customer onboarding workflows, and make the process of purchasing these products easier and more intuitive for the end consumer,” said A.J. Rohde, a principal at Thoma Bravo. “iPipeline is at the forefront of this movement, and we’re excited to be able to invest in a business with such an excellent market opportunity.”

Thoma Bravo will be acquiring its interest in iPipeline from three venture capital firms: NewSpring Capital, Technology Crossover Ventures and Volition Capital.

Goodwin Procter LLP served as legal advisor to Thoma Bravo and Golub Capital and Ares Capital Corporation provided financing for the transaction. Credit Suisse served as lead financial advisor, Bank of America Merrill Lynch and William Blair as co-advisors, and Pepper Hamilton LLP and Lauletta Birnbaum LLC as legal advisors to iPipeline.

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Ensighten Named To OTA 2015 Online Trust Honor Roll For Fourth Consecutive Year

Leading open marketing platform provider honored for its commitment to best practices in security, privacy and consumer protection

 

SAN JOSE, Calif. – July 9, 2015 – Ensighten, the leading global omni-channel data and tag management provider and company behind theOpen Marketing Platform, today announced it has been named to the Online Trust Alliance (OTA) 2015 Online Trust Honor Roll for the fourth consecutive year. The achievement reaffirms Ensighten’s strong position in helping brands protect customer data and its commitment to keeping privacy a top priority.

“The heightened consumer concern over the way their data is being used has forced marketers to tread a careful line between driving ROI and ensuring consumers are comfortable and well informed,” said Craig Spiezle, Executive Director and Founder, Online Trust Alliance. “Ensighten has consistently demonstrated its commitment to protecting user data, not only respecting consumer privacy but also advocating for it. We commend them on their efforts and continued recognition on our annual list.”

Ensighten’s approach to tag management and digital marketing allows its customers to maintain complete control over their user data at all times. Ensighten Privacy, which enables full website data privacy and compliance, is the only data privacy solution that can monitor and enforce stringent privacy compliance for all website tags. Existing Ensighten tag management customers can leverage Ensighten Privacy today with minimal additional integration. The product enables marketers and retailers to ensure their websites fully comply with privacy standards in the U.S. and Europe while also giving consumers centralized control over how companies may use their data.

“We’re honored to be recognized by the Online Trust Alliance for the fourth year in a row for our continued commitment to providing brands with the tools to collect, own and act on consumer data in a manner that is consistent with international privacy laws,” said Josh Manion, CEO and founder, Ensighten. “Our Ensighten Privacy product delivers the best in consumer privacy protection by enabling brands to avoid data leakage from third-party applications and giving consumers centralized control of how their data is used.”

The OTA is a non-profit aiming to help educate businesses, policy makers and stakeholders while developing and advancing best practices and tools to enhance the protection of users’ security, privacy and identity. Of the nearly 1,000 sites audited this year including leading banks, commerce, social and media sites, only 45% made the Honor Roll this year, and nearly 40% failed in one or more categories indicating significant lapses in security and privacy compliance. For the full list of 2015 honorees visit https://otalliance.org/HonorRoll.

About The Online Trust Alliance (OTA)
The Online Trust Alliance (OTA) is a non-profit with the mission to enhance online trust and user empowerment while promoting innovation and the vitality of the Internet. OTA’s goal is to help educate businesses, policy makers and stakeholders while developing and advancing best practices and tools to enhance the protection of users’ security, privacy and identity. OTA supports collaborative public-private partnerships, benchmark reporting, meaningful self-regulation and data stewardship. Their members include federal law enforcement agencies, and the world’s leading e-commerce, online banking, online security and social media companies.

About Ensighten
Ensighten, the global leader in omni-channel data and tag management, is changing the face of digital marketing by transforming the way enterprises collect, own and act on their customer data across all marketing channels and devices. The Ensighten Open Marketing Platform enables enterprises to achieve true one-to-one personalization, accelerate the execution and optimization of their marketing initiatives and deliver superior user experiences. Ensighten, with its unique hybrid-tagging™ technology, powers companies generating over $1.9 trillion in revenue in over 150 countries. The world’s leading brands (Microsoft, Capital One, United Airlines and T-Mobile) achieve marketing agility by implementing Ensighten’s single line of code. Ensighten is headquartered in the heart of Silicon Valley in San Jose, with offices in San Diego, London and Sydney. To learn more visit www.ensighten.com, and join the conversation on LinkedInlinkedin.com/company/ensighten and Twitter @ensighten.

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Ensighten Selected As An AlwaysOn Global 250 Winner

Recognized for creating significant value and market-disrupting impact by empowering marketers to collect, own and act on customer data

 

SAN JOSE, Calif. – July 2, 2015 – Ensighten, the leading global omni-channel data and tag management provider and company behind the Open Marketing Platform, today announced it has been chosen by AlwaysOn as a Global 250 winner. Ensighten was selected for its leadership and agile technologies that were deemed most likely to disrupt existing markets and entrenched players in digital marketing.

Ensighten joins a select group of winners also driving significant disruption in their space, including Cloudera, Optimizely, Airbnb, Square, Uber, Lytro and Snapchat. The AlwaysOn Global 250 companies will be honored at AlwaysOn’s 13th annual Silicon Valley Innovation Summit at the Computer History Museum from July 8-9, 2015.

“It’s a privilege to be recognized by AlwaysOn as a Global 250 winner,” said Josh Manion, Ensighten Founder and CEO. “Ensighten has experienced phenomenal growth over the past year, and this award reflects our commitment to helping marketers better engage with consumers everywhere, including on mobile and across the Internet of Things.”

Ensighten was selected a winner by the AlwaysOn editorial team and industry experts spanning the globe, including top venture capitalists from Bessemer Venture Partners, Kleiner Perkins Caufield & Byers and Greylock Partners. The selection criteria was based on innovation, market potential, commercialization, stakeholder value, and media buzz. Thousands of domestic and international technology companies nominated by investors, bankers, journalists, and industry insiders were reviewed.

“The AlwaysOn Global 250 are the best-of-breed private companies in consumer and business-to-business applications, and cloud and mobile infrastructure sectors—representing the fastest growing and most highly valued new companies on the planet,” explained AlwaysOn founder and editor, Tony Perkins. “The consumer companies continue to explode, along with the mobile boom and the proliferation of billions of other connected devices that make of the long heralded as ‘Internet of Things.’ The business market continues to be reinvented by a new generation of big data and analytics companies and new efficiencies in cloud technology and services.”

Ensighten’s Open Marketing Platform powers enterprise brands like Microsoft, Capital One, United Airlines and T-Mobile. Most recently, Ensighten was awarded a patent by the U.S. Patent and Trademark Office for its mobile app solution. Ensighten Mobile enables real-time mobile analytics and optimization, which are critical components in the booming industry of wearable devices and the growing ecosystem of the Internet of Things.

Ensighten was also ranked on the Inc. 500 list of fastest growing companies in the U.S., with 150 percent year-over-year revenue growth. The company was also recently recognized as a finalist in the 2015 Red Herring Top 100 North America Award, in addition to being anAlwaysOn OnCloud Top 100 winner.

A full list of all the AlwaysOn Global 250 winners can be found on the AlwaysOn website at www.aonetwork.com.

About Ensighten
Ensighten, the global leader in omni-channel data and tag management, is changing the face of digital marketing by transforming the way enterprises collect, own and act on their customer data across all marketing channels and devices. The Ensighten Open Marketing Platform enables enterprises to achieve true one-to-one personalization, accelerate the execution and optimization of their marketing initiatives and deliver superior user experiences. Ensighten, with its unique hybrid-tagging™ technology, powers companies generating over $1.9 trillion in revenue in over 150 countries. The world’s leading brands (Microsoft, Capital One, United Airlines and T-Mobile) achieve marketing agility by implementing Ensighten’s single line of code. Ensighten is headquartered in the heart of Silicon Valley in San Jose, with offices in San Diego, London and Sydney. To learn more visit www.ensighten.com, and join the conversation on LinkedInlinkedin.com/company/ensighten and Twitter @ensighten.

About AlwaysOn
AlwaysOn is the leading business media brand connecting and informing the entrepreneurial community in the Global Silicon Valley. Founded by Red Herring founding editor, Tony Perkins in 2003, AlwaysOn’s mission is to continue to lead the industry by empowering its readers, event participants, sponsors, bloggers, and advertisers like no other media brand.

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LoanLogics Acquires Assets of RexHub, LLC, a SaaS Developer of Appraisal Management Technology for AMCs and Lenders

The deal combines the best of breed Enterprise Loan Quality and Performance Analytics Platform with the most advanced AMC technology in the mortgage business

 

LoanLogics, a recognized technology leader in loan quality management and performance analytics, has acquired certain assets of RexHub Corp., a premier provider of SaaS solutions designed for real estate appraisal management. RexHub is recognized for its sophisticated, configurable technology platform that's designed to deliver a competitive advantage to appraisal management companies (AMCs) and lenders. Terms of the transaction were not disclosed.

"The transaction combines our best-of-breed enterprise-wide platform with the industry-leading, most advanced appraisal management technology in the mortgage business, that ensures improved efficiencies, improved accuracy and reduced costs for lenders," said Brian K. Fitzpatrick, CEO and President of LoanLogics. "We can now provide lenders and AMCs the software they require to manage appraisals more effectively and in compliance with CFPB and state regulations.

"I work with both LoanLogics, as a client of ours, and RexHub, as our technology provider. The combination of the appraisal audit review capabilities of LoanLogics and the automation, correspondence analytics and reporting features of RexHub will provide higher value to AMCs-accurate valuations, as well as sophisticated technology that makes communication easy and our order flow transparent," said Daniel Maier, Vice President of Operations at Olde City Lending Solutions. "The valuations of collateral go through a strenuous vetting process, helping to ensure accurate, compliant results in which we have complete confidence and that provide a competitive advantage."

"RexHub's appraisal management application was developed on the latest SaaS technologies, unlike some of the legacy systems available from other providers. We have automated tasks such as reporting, accounting, communication and pipeline management. That's key to ensure that banks understand the value of collateral, their risk exposure, and are compliant with all regulations," said Joe Sueper, founder of RexHub and now Infrastructure Architect at LoanLogics.

From a regulatory standpoint, the RexHub application offers significant advantages compared to competing platforms. For instance, appraisers are notified when their state licenses expire in 60 days, and then again 30 days before the expiration date. If an appraiser does not renew a license, the appraiser cannot receive orders until the registration is current. That's critical because a lender unknowingly using an appraiser that is not licensed may be exposed to buy-backs or other severe regulatory penalties. This, along with other extensive data validations prior to an order being created, helps increase confidence and quality control.

About LoanLogics

LoanLogics was founded ten years ago to improve the transparency and accuracy of the mortgage process, improve the quality of loans and reduce risk to industry participants. LoanLogics serves the needs of residential mortgage lenders, servicers, insurers, and investors that want to improve loan quality, performance and reliability throughout the loan lifecycle. It develops advanced solutions that help clients validate compliance, improve profitability, and manage risk during the manufacture, sale and servicing of loan assets. Achieving these goals was the motivation in the development of our Enterprise Loan Quality and Performance Analytics Platform. To learn

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Ensighten Awarded U.S. Patent For Its Real-Time No-SDK Approach To Marketing Agility

Mobile app marketing solution improves marketers’ ability to deploy, analyze and optimize native apps amid booming IoT movement

 

SAN JOSE, Calif. – June 25, 2015 – Ensighten, the leading global omni-channel data and tag management provider and company behind the Open Marketing Platform, today announced it was awarded a patent by the U.S. Patent and Trademark Office (USPTO) for its real-time No-SDK approach to marketing agility. Ensighten Mobile is the only Tag Management System (TMS) enabling real-time mobile analytics and optimization, which is made possible by eliminating the constraints of a Software Development Kit (SDK),

“Wearable devices, such as the Apple Watch, which reportedly sold 2.8 million devices in its first two months, depend on native mobile apps to deliver extremely personalized experiences to their users,” said Josh Manion, Ensighten Founder and CEO. “Ensighten Mobile is the only solution on the market that lets marketers optimize native mobile apps in real time, which is a critical aspect of the Internet of Things. Ensighten’s mobile patent highlights our unique ability to deliver real-time, personalized experiences on mobile native apps, similar to what marketers have successfully been doing on their websites to engage and convert customers.”

Until now, marketers had to rely on optimization tools designed for websites for testing and targeting in native app environments, and as a result have been unable to leverage mobile analytics and optimization to modify apps quickly. Ensighten Mobile’s No-SDK approach allows businesses to provide personalized experiences for their customers across all channels in real time, creating meaningful app experiences to drive better adoption, engagement and conversion.

Ensighten Mobile provides a highly differentiated solution for marketers striving to execute mobile and omni-channel marketing. Not only does Ensighten provide a single interface for tagging across Web and native app environments, but it also unifies data across environments, enabling marketers to optimize experiences everywhere. The company was awarded USPTO Patent No. 8,997,081 for its real-time No-SDK solution for mobile app marketing.

In addition to news of the patent, Ensighten was ranked on the Inc. 500 list of fastest growing companies in the U.S., with 150 percent year-over-year revenue growth. The company was also recently recognized as a finalist in the 2015 Red Herring Top 100 North America Awardand as an AlwaysOn OnCloud Top 100 winner.

 About Ensighten
Ensighten, the global leader in omni-channel data and tag management, is changing the face of digital marketing by transforming the way enterprises collect, own and act on their customer data across all marketing channels and devices. The Ensighten Open Marketing Platform enables enterprises to achieve true one-to-one personalization, accelerate the execution and optimization of their marketing initiatives and deliver superior user experiences. Ensighten, with its unique hybrid-tagging™ technology, powers companies generating over $1.9 trillion in revenue in over 150 countries. The world’s leading brands (Microsoft, Capital One, United Airlines and T-Mobile) achieve marketing agility by implementing Ensighten’s single line of code. Ensighten is headquartered in the heart of Silicon Valley in San Jose, with offices in San Diego, London and Sydney. To learn more visit www.ensighten.com, and join the conversation on LinkedInlinkedin.com/company/ensighten and Twitter @ensighten.

 

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Visual IQ Selected to Provide Advanced Cross Channel Marketing Attribution for JetBlue

Airline to Leverage IQ Intelligence Suite for Data-Driven Marketing Decisions

 

Needham, Mass, June 2, 2015 – Visual IQ, the leading cross channel marketing attribution software provider, today announced that JetBlue Airways has selected Visual IQ’s IQ Intelligence Suite to measure and optimize marketing spend across online channels and mobile devices. The airline will use Visual IQ to measure the true impact of all its marketing campaigns and tactics and to optimize its return on advertising spend (ROAS).

Prior to selecting Visual IQ, JetBlue sought an advanced measurement solution that would provide insights into how its different marketing channels and tactics work together to create conversions and where to better allocate spend to increase efficiency. Following a competitive selection process driven by JetBlue’s agency, Mullen Lowe, JetBlue selected Visual IQ for its expertise in quantifying the true impact of an entire marketing ecosystem and delivering actionable recommendations for optimization. The airline will use both the IQ Envoy and IQ Sageproducts to manage marketing data, identify opportunities for optimization, and incorporate spending recommendations into its digital and mobile media planning and buying efforts.

“JetBlue is well known for its creative marketing, and we’re thrilled to be arming the airline with the insights it needs to make the best-informed decisions to maximize these efforts,” said Manu Mathew, CEO and co-founder of Visual IQ. “We’re confident that, as a savvy brand looking to make the most of its marketing spend, JetBlue will begin to reap the benefits of our platform almost immediately.”

About Visual IQ

Visual IQ produces the world’s most powerful cross channel marketing attribution software products. As a pioneer in the space, the company has been offering products since 2006. Its SaaS-based IQ Intelligence Suite reveals cross channel performance insights hidden deep within companies’ marketing data, providing actionable recommendations and optimized media plans to improve marketing effectiveness. These recommendations enable marketers and agencies to adjust their advertising strategies and tactics to significantly increase marketing ROI across their entire marketing mix – both online and offline. The functionality behind these products combines a powerful, user-friendly interface with multi-dimensional fractional attribution science and predictive analytics that clearly and accurately show marketers where opportunities exist for improvement.

Visual IQ was named a leader in cross channel attribution in 2014 by a leading market research firm, won The Drum's 2015 Digital Trading Award for Best Attribution Solution, won the 2014 ASPY Award for Best Data or Analytics Solution, and was a finalist in the Digital Analytics Association Excellence Awards in 2013, 2014 and 2015. The company is a member of the Advertising Technology, Data, Public Policy and CFO Councils of the IAB, as well as on the Standards Committee of the Digital Analytics Association.

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Ensighten Named Finalist In 2015 Red Herring Top 100 North America Award

Recognition in North America comes on heels of strong EMEA growth

 

SAN JOSE, Calif. – May 28, 2015 – Ensighten, the leading global omni-channel data and tag management provider and company behind the Open Marketing Platform, today announced it has been short-listed for Red Herring’s Top 100 North America Award, a prestigious list honoring the year’s most promising private technology companies from the North American business region.

Since 1995, Red Herring has showcased the most promising start-ups and fast-growing companies, based on 20 major criteria marking the scoring process. Ensighten made the 2015 Red Herring Top 100 North America finalist list based on its addressable market size, revenue growth numbers, financing, leadership expertise and wide-scale adoption of its Open Marketing Platform. News of Ensighten’s recognition on Red Herring’s Top 100 list and momentum in North America comes on the heels of the company’s announcement of strong growth in Europe and the appointment of industry veteran Ian Woolley as Ensighten’s General Manager of EMEA.

“We’re honored to be named a finalist in Red Herring’s Top 100 North America Award,” said Josh Manion, founder and CEO of Ensighten. “This acknowledgement is a testament to our rapid growth, not only in North America, but across the globe, and demonstrates our team’s commitment to helping change the face of digital marketing and deliver a more personalized experience to consumers.”

During the several months leading up to the announcement, hundreds of companies across the continent completed their submissions to qualify for the Red Herring Top 100 North America Award. The recognition from Red Herring acknowledges Ensighten’s momentum in the marketplace, including the 2014 closing of a $40 million Series B investment, acquisitions of TagMan and 2014 Red Herring Top 100 winnerAnametrix, and a growing and notable list of Fortune 500 customers.

“The short-list confirms the excellent foresight and strong innovations created by entrepreneurs in North America. By all measures, the remarkable group of companies comprising the Top 100 Short-list underlines the region’s constant drive to innovate,” said Alex Vieux, publisher and CEO of Red Herring.

In addition to being recognized as a finalist in the Red Herring Top 100 North America Award, Ensighten recently ranked on the Inc. 500 list of fastest-growing companies in the U.S. and was named an AlwaysOn Top 100 winner for its market-disrupting technology. Winners of the Red Herring Top 100 North America Award will be announced during an awards ceremony in San Diego on June 3, 2015.

About Ensighten
Ensighten, the global leader in omni-channel data and tag management, is changing the face of digital marketing by transforming the way enterprises collect, own and act on their customer data across all marketing channels and devices. The Ensighten Open Marketing Platform enables enterprises to achieve true one-to-one personalization, accelerate the execution and optimization of their marketing initiatives and deliver superior user experiences. Ensighten, with its unique hybrid-tagging™ technology, powers companies generating over $1.9 trillion in revenue in over 150 countries. The world’s leading brands (Microsoft, Capital One, United Airlines and T-Mobile) achieve marketing agility by implementing Ensighten’s single line of code. Ensighten is headquartered in the heart of Silicon Valley in San Jose, with offices in San Diego, London and Sydney. To learn more visit www.ensighten.com, and join the conversation on LinkedIn linkedin.com/company/ensighten and Twitter @ensighten.

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Vibes Announces Support for Passbook on Apple Watch

CHICAGO–(BUSINESS WIRE)–Vibes, a mobile marketing leader, today announced its Catapult Wallet Manager platform supports Apple Watch, allowing brands running mobile wallet campaigns in Apple’s Passbook to immediately engage with consumers on the Apple Watch. As an official Apple developer, Vibes sends more branded content (coupons, loyalty cards, etc.) to Passbook than any other tech company, and now brings its proven technology and longtime expertise to Apple’s new wearable platform.

“With everything in Passbook now on your wrist, Apple Watch puts mobile wallet and payments closer to consumers than ever before”

“With everything in Passbook now on your wrist, Apple Watch puts mobile wallet and payments closer to consumers than ever before,” said John Haro, CTO of Vibes. “The mobile marketing ecosystem is expanding and evolving thanks to advancements in wearables and Internet of Things technology, underscoring the need for CRM technology that helps brands build rewarding relationships on these increasingly personal devices. We’re excited to help marketers capitalize on this new Apple Watch opportunity with our proven mobile wallet technology and more than 150 mobile experts.”

With Passbook, marketers can use Apple Watch to engage with consumers through the entire purchase process. Marketers can send updates or push-like notifications to nudge consumers with time- or location-based offers while they are out shopping. In this way, Apple Watch will play a significant role in shopper marketing by allowing coupons and offers to proactively communicate with consumers wearing the watch.

Vibes also announced its WalletAds mobile ad technology, which allows consumers to tap a mobile ad and then save offers and special event reminders directly to their phones using Passbook, also extends to Apple Watch. Launched in February 2015, WalletAds is being rapidly adopted by major brands for its unique approach to mobile advertising that makes the consumer’s personal mobile wallet the post-click destination, instead of less effective destinations such as mobile commerce sites or app downloads.

Thanks largely to the popularity of Apple Pay, consumers are becoming more familiar with Passbook and the industry is accepting it as a valuable marketing solution. A February 2015 report from Forrester Research, Inc., “The Future of Mobile Wallets Lies Beyond Payments,” points to mobile wallets becoming powerful marketing platforms that can help build loyalty. Brands can position their digital loyalty cards or coupons side-by-side with consumers’ credit cards in Passbook. It provides prime placement for the marketer and enhances the shopping experience for the consumer on both the iPhone and Apple Watch.

“Vibes’ support for Apple Watch enables marketers to gain entry into the emerging category of wearable technology without needing to design an entirely new app,” said Haro. “Brands that are running Passbook campaigns with Vibes have the advantage of their loyalty cards and coupons already being available on consumers’ wrists.”

Catapult Wallet Manager helps brands quickly and easily create and manage mobile wallet campaigns using Passbook and Google Wallet. For more information, visit www.vibes.com/walletmanager.

About Vibes
Vibes is a mobile marketing technology leader that helps some of the world’s biggest brands unlock new revenue by arming them with the technology and guidance they need to succeed in mobile marketing. Vibes’ Catapult Mobile Relationship Management (MRM) platform enables marketers to manage all mobile communications including text messaging, push notifications, Apple’s Passbook, Google Wallet and mobile web campaigns — all from a single interface. Vibes has delivered more than 5 billion mobile experiences since 1998 on behalf of customers such as Sears, Home Depot, Verizon, Allstate, The Gap, Pep Boys, Men’s Wearhouse, Gannett, Imagitas and Excentus. Vibes is a Tier 1 aggregator with direct connections to all U.S. wireless carriers. To learn more about Vibes, visit www.vibes.com or connect on Twitter.com/Vibes.

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Velocify Awarded a 2015 CRM Excellence Award

Velocify for Salesforce Honored for Helping Clients Accelerate Sales Performance

 

Los Angeles, CA – May 7, 2015 — Velocify, the market leader in cloud-based intelligent sales automation software, announced today that TMC, a global, integrated media company, has named Velocify for Salesforce as a recipient of a 2015 CRM Excellence Award, presented byCUSTOMER magazine.

“It’s an honor to be recognized as a 2015 CRM Excellence Award recipient,” said Nick Hedges, president and CEO at Velocify. “This distinction further validates the importance of sales acceleration to not only improve sales velocity and efficiency, but to also improve the customer experience delivered.”

Velocify for Salesforce is designed to help high-velocity sales teams rapidly respond to new prospects, prioritize daily activities, drive more consistent selling practices and generate predictable revenue.

With Velocify for Salesforce, sales managers are able to build ongoing intelligent distribution and redistribution programs for leads or opportunities, and deploy multiple distribution programs at once. Sales managers can also set up sales flows to ensure sales leads and opportunities stay on a disciplined and consistent track.  Sales reps can swiftly call through their activity list, using a single, consolidated, prioritized view. Finally, with Velocify’s granular lead response and sales process data, sales leaders gain visibility and insights for performance monitoring, coaching and improvement.

“The 16th Annual CRM Excellence Award honors Velocify for being a true CRM partner to its customers and clients,” said Rich Tehrani, TMC’s CEO and Group Editor-in-Chief. “Velocify has demonstrated to the editors of CUSTOMER magazine that Velocify for Salesforce improved the processes of their clients’ businesses by streamlining and facilitating the flow of information,” added Tehrani.

Based on hard data, the CRM Excellence Awards rely on facts and statistics demonstrating the improvements that the winner’s product has made in a client’s business. Winners were chosen on the basis of their product or service’s ability to help extend and expand the customer relationship to become all encompassing, covering the entire enterprise and the entire lifetime of the customer.

The 2015 CRM Excellence Award winners are highlighted in the May 2015 issue ofCUSTOMER magazine.

 Velocify was honored to be recognized along well-known industry names including:

  • Microsoft
  • Netsuite
  • CallidusCloud
  • SugarCRM
  • ADP

 About Velocify
 Velocify is a market-leading provider of cloud-based intelligent sales software, designed for high-velocity sales environments. Velocify helps sales teams keep pace with the speed of opportunity and increase revenue by driving rapid lead response, increased selling discipline, improved productivity, and actionable selling insights. The company has helped more than 1,500 companies across a variety of industries improve customer acquisition practices and sales performance. Velocify was recently recognized as one of the fastest growing companies in North America by Deloitte and a Best Place to Work by the Los Angeles Business Journal.

 

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LoanLogics Named to AlwaysOn First Annual OnFinance 50 Companies to Watch for 2015

The firm was recognized for being an early- to mid-stage startup focused on creating innovative technologies and seizing opportunities

May 6, 2015

LoanLogics, a recognized technology leader in loan quality management and performance analytics, was named to AlwaysOn's first annual OnFinance "50 Companies to Watch" for 2015. The prestigious award recognizes private companies that are early- to mid-stage startups and are honing FinTech innovations, capitalizing on enormous market opportunities.

"The OnFinance Companies to Watch represents the best-of-breed of private companies in the B-to-B and personal finance, crowd-funding, payments, and digital currency sectors," said AlwaysOn founder and editor, Tony Perkins. "Given the growing demand by both consumers and Fortune 100 companies for new generation FinTech solutions, and the amount of investment dollars pouring into the space, the OnFinance "Companies to Watch" private companies are well positioned to be the fastest growing and most highly valued new companies on the planet."

LoanLogics has developed and enhanced its innovative technology platform to improve mortgage loan quality, performance and reliability throughout the loan lifecycle. "With the significant transformation that has taken place in the mortgage industry, the capabilities we provide are needed now more than ever. Lenders and industry participants must deal with the complexity of meeting investor requirements and ensuring compliance with the Consumer Financial Protection Bureau and state regulators," said Brian K. Fitzpatrick, President and CEO of LoanLogics. "Our capabilities verify and validate loan file data from pricing to pay off in ways that improve the ROI of compliance efforts, increase productivity and deliver a competitive advantage to our clients."

Companies on this list leverage their technologies and apply fresh, strategic thinking in building robust and sustainable businesses. This year's OnFinance 50 Companies to Watch were selected based on a set of five criteria: innovation, market potential, commercialization, stakeholder value, and media buzz. LoanLogics and other OnFinance Companies to Watch were honored at AlwaysOn's OnFinance event which was held on April 30, 2015, at NASDAQ OMX.

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LoanLogics Named to AlwaysOn First Annual OnFinance 50 Companies to Watch for 2015

The firm was recognized for being an early- to mid-stage startup focused on creating innovative technologies and seizing opportunities

 

LoanLogics, a recognized technology leader in loan quality management and performance analytics, was named to AlwaysOn's first annual OnFinance "50 Companies to Watch" for 2015. The prestigious award recognizes private companies that are early- to mid-stage startups and are honing FinTech innovations, capitalizing on enormous market opportunities.

"The OnFinance Companies to Watch represents the best-of-breed of private companies in the B-to-B and personal finance, crowd-funding, payments, and digital currency sectors," said AlwaysOn founder and editor, Tony Perkins. "Given the growing demand by both consumers and Fortune 100 companies for new generation FinTech solutions, and the amount of investment dollars pouring into the space, the OnFinance "Companies to Watch" private companies are well positioned to be the fastest growing and most highly valued new companies on the planet."

LoanLogics has developed and enhanced its innovative technology platform to improve mortgage loan quality, performance and reliability throughout the loan lifecycle. "With the significant transformation that has taken place in the mortgage industry, the capabilities we provide are needed now more than ever. Lenders and industry participants must deal with the complexity of meeting investor requirements and ensuring compliance with the Consumer Financial Protection Bureau and state regulators," said Brian K. Fitzpatrick, President and CEO of LoanLogics. "Our capabilities verify and validate loan file data from pricing to pay off in ways that improve the ROI of compliance efforts, increase productivity and deliver a competitive advantage to our clients."

Companies on this list leverage their technologies and apply fresh, strategic thinking in building robust and sustainable businesses. This year's OnFinance 50 Companies to Watch were selected based on a set of five criteria: innovation, market potential, commercialization, stakeholder value, and media buzz. LoanLogics and other OnFinance Companies to Watch were honored at AlwaysOn's OnFinance event which was held on April 30, 2015, at NASDAQ OMX.

About LoanLogics

LoanLogics was founded ten years ago to improve the transparency and accuracy of the mortgage process, improve the quality of loans and reduce risk to industry participants. LoanLogics serves the needs of residential mortgage lenders, servicers, insurers, and investors that want to improve loan quality, performance and reliability throughout the loan lifecycle. It develops advanced solutions that help clients validate compliance, improve profitability, and manage risk during the manufacture, sale and servicing of loan assets. Achieving these goals was the motivation in the development of our Enterprise Loan Quality and Performance Analytics Platform. To learn more, visit www.loanlogics.com.

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Visual IQ Wins Best Attribution Solution at The Drum Digital Trading Awards

Leading Cross Channel Marketing Attribution Provider Named Best Attribution Solution for Exceptional Work with Sky Italia

 

London – April 30, 2015 - Leading cross channel marketing attribution software provider, Visual IQ, today announced that its IQ Intelligence Suite has been named 'best attribution solution' at The Drum’s 2015 Digital Trading Awards.

Visual IQ was nominated for its work with Italian digital satellite television platform, Sky Italia. By leveraging attribution management products from Visual IQ, Sky Italia was able to consolidate performance data from multiple channels, accurately measure cross channel marketing performance, and predict the optimal combination of tactics for its future marketing efforts. Within six months of using the software, the company was able to achieve its conversion goals while reducing its cost per acquisition by 15%, as well as unlock 20% of its existing budget to test new tactics designed to drive even greater sales volumes.

The Drum Digital Trading Awards recognise companies that are bringing clarity to the development of programmatic trading. This year, the awards focused on improving perceptions and encouraging marketers to incorporate new technology into their strategies.

“It’s a great achievement to be selected by The Drum Digital Trading Awards as delivering the best attribution solution,” commented Manu Mathew, co-founder and CEO of Visual IQ. “We are constantly working to define the next generation of marketing attribution technology and empower our clients to better understand the true impact of their marketing investment, both online and offline. It is fantastic to see that our efforts are being recognised, not only by the clients that we work with, but also by the judges of this prestigious award.”

For a behind-the-scenes look at the judging for this year's Digital Trading Awards, please click here.

About Visual IQ

Visual IQ produces the world’s most powerful cross channel marketing attribution software products. As a pioneer in the space, the company has been offering products since 2006. Its SaaS-based IQ Intelligence Suite reveals cross channel performance insights hidden deep within companies’ marketing data, providing actionable recommendations and optimized media plans to improve marketing effectiveness. These recommendations enable marketers and agencies to adjust their advertising strategies and tactics to significantly increase marketing ROI across their entire marketing mix – both online and offline. The functionality behind these products combines a powerful, user-friendly interface with multi-dimensional fractional attribution science and predictive analytics that clearly and accurately show marketers where opportunities exist for improvement.

Visual IQ was named a leader in cross channel attribution in 2014 by a leading market research firm, won the 2014 ASPY Award for Best Data or Analytics Solution, and was a finalist in the Digital Analytics Association Excellence Awards in 2013, 2014 and 2015. The company is a member of the Advertising Technology, Data, Public Policy and CFO Councils of the IAB, as well as on the Standards Committee of the Digital Analytics Association.

 

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TraceLink Reports Q1 2015 YoY Revenue Increase of 118%

TraceLink Inc., the world’s largest track and trace network for connecting the Life Sciences supply chain and eliminating counterfeit prescription drugs from the global marketplace, today announced YoY revenue growth of 118% for the first quarter of 2015. The company’s strong revenue performance continues to be driven by global pharmaceutical companies choosing its Life Sciences Cloud platform to meet a broad range of regulatory track and trace deadlines in the United States,China, Brazil, South Korea, India, and the European Union. New customer wins for the first quarter, which included large global pharmaceutical manufacturers, wholesale distributors, pharmacy chains and hospitals, have contributed to the company’s two-year revenue compound annual growth rate (CAGR) of 103%, up 13% from Q4 2014.

“Our Q1 results demonstrate that the global transformation in Life Sciences is just starting to gain momentum,” said Shabbir Dahod, president and CEO of TraceLink. “We're now seeing a shift in investment decisions as pharmaceutical companies turn their attention toward addressing the wide range of global serialization requirements that phase in over the next 18-24 months. Some of the big operational challenges they face include coordinating line upgrades with hundreds of contract manufacturers, processing massive amounts of serial number data associated with very large product volumes, and efficiently sharing compliance information with all of their supply chain partners—as well as the government agencies that require it. The Life Sciences Cloud allows any pharma company to securely integrate and interoperate with all of its suppliers with just a single network connection, while at the same time, providing the processing elasticity to handle tens of billions of data transactions in a moment’s notice. No other company offers a platform with these capabilities.”

TraceLink achieved a range of other significant growth milestones in Q1 2015, including:

  • Expanding the Life Sciences Cloud network to include more than 131,000 pharmaceutical supply chain members—allowing manufacturers, distributors and dispensers to establish business relationships, exchange compliance information and share business processes;
  • Prepping more than 280 contract manufacturing organizations (CMOs) for integration to the Life Sciences Cloud—to gear up TraceLink customers’ production lines for serialization;
  • Processing nearly 2 billion cumulative serialization events—for pharmaceutical manufacturers that are already serializing products in global markets such as China, South Korea, Turkey, India, and the United States;
  • Processing more than 3.5 million cumulative Transaction Histories for US DSCSA lot-level compliance—a 75% increase over Q4 2014; and,
  • Relocating the company’s global headquarters to a newly renovated 30,000 square foot location in North Reading, MA—to accommodate a 300% increase in staff over the past 15 months.

To learn more about meeting global pharmaceutical compliance deadlines designed to combat drug counterfeiting, and how to build a flexible global serialization, track and trace, and reporting platform for Brazil, China and other countries, visit www.tracelink.com.

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