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- 3 MIN READ
Last week, Volition Capital Principal was featured in an interview by Streaming Media titled "The State of Media Technology Financing 2023." -
- 6 MIN READ
BY Jim Ferry 5/4/22Digital advertisers have been on a test-and-learn odyssey the past few years as they’ve adapted to emergent technology, shifts in consumer behavior, and impending changes to third-party… -
- 3 MIN READ
BY Emily Pawlak 5/3/22The cookie — the small piece of computer code that lets advertisers track user behavior online — is about to become obsolete. First announced in 2020, then postponed until 2023, the… -
- 3 MIN READ
BY Jim Ferry 5/2/22It may be surprising to learn that the average US household uses 8.8 streaming services, up from just 4.0 services in 2016.¹ While this may seem like a lot, there has been a steady rise… -
- 3 MIN READ
BY Emily Pawlak 4/15/22A common dialogue during Volition calls goes as follows: “One of our key focus areas is Adtech…”, to which the typical response is: “sorry to hear that”. It is no surprise that… -
- 3 MIN READ
BY Emily Pawlak 4/6/22The age of streaming is in full swing, and with it the rise of AdTech terms to define the new era of content consumption. As many have likely heard, one of the most significant terms since… -
- 5 MIN READ
BY Jim Ferry 4/3/22This adage that it is impossible to get something for nothing holds true on the internet and social platforms. If I can access content online for free, someone has to be getting paid to…
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